The website is the heart of a small business’s online marketing strategy. Your digital advertising will work best when it brings visitors back to your site so that they learn…
Category: Strategy
Seven Branding Strategies to Impress Your Target Audience
For any company, big or small, building a positive and desirable image is crucial to engaging customers. In marketing speak, this is called branding or brand positioning. It involves all…
How to Get More Positive Reviews for Your Medical Practice
90% of customers read company reviews before supporting a company. And this statistic includes medical businesses, as well. As a medical professional, you know you’re under serious competition. The easiest…
How to Get More Good Reviews for Your Business
Did you know 84% of people trust online reviews as much as friend and family recommendations? No doubt about it: good reviews are important. But if you don’t know how to…
How to Get on the First Page of Google: A Guide for Small Business
Did you know that the Google first page gets roughly 92 percent of web traffic from the average search? Essentially, if you’re not on the first page, you don’t exist.…